Over the past two years, we’ve had the pleasure of partnering with Barilla to support their marketing efforts across a variety of e commerce and retail platforms. From Coles and Woolworths in Australia to Foodstuffs in New Zealand, our collaboration has focused on promoting their core product range to a broad and diverse audience. Across more than 60 projects, our work has spanned multiple touchpoints including catalogue design, point of sale materials and digital advertising campaigns, each tailored to elevate the brand’s presence both in store and online. From in store displays to digital campaigns and catalogue design, we’ve helped bring their brand to life across key retail platforms. Beyond individual executions, our role has centred on careful brand stewardship, ensuring every asset aligns with Barilla’s global guidelines while remaining relevant to local audiences. This ongoing partnership allows the brand to appear consistent, confident and recognisable across every environment it enters.